Something Fishy With Facebook Ads
NOTE: This is a post I wrote back in 2011, but one I hadn't published until now. Many ad features have changed on Facebook since I first wrote this,...
Free Marketing Advice
Free marketing advice will end up costing you in the long run. Be careful of trying to get something for nothing, especially from a marketer. I have people ask...
Five New Facebook Holidays – Featuring Unblocking Day on April 16th
Now that snail mail is nearly dead and greeting cards have been replaced by snarky memes, our Holidays and communication traditions need to evolve. Here are a few ideas...
Use an Email Signature in YOUR Emails
Email signatures are really important to include in your emails, yet often the most important people forget to use them. Forgetting to use email signatures is a mistake nobody...
What the Google Keyword Tool Going Away Means for SEO Pros
I logged into the Google Keyword Tool this morning to get the search volumes for specific keywords I'm evaluating as part of an SEO analysis project. I received a...
YouTube Education: Online is Subbing for the Classroom
Does Retail Apocalypse Foreshadow A Looming College Armageddon?
Will a "You Tube Education" compete some day with brick and mortar colleges? Will the advantages of online learning, even free online...
What’s new about the Facebook Graph Search?
I'm trying out the new Facebook Graph Search feature today. It's not too clear what makes it different from the old search feature. Sure, the results appear different, but is...
Advertising and Marketing: The Limiting Reagents in the Business Success Reaction
Chemistry's concepts illustrate truths of the business world. One of those concepts, the degree to which a reaction will proceed, is the concept of the Limiting Reagent. The quantity...
3 Ways They Tricked Us: Muting, and Unboosting, Shadowbanning and De-Ranking
Shadowbanning, Muting, Unboosting and De-Ranking are technology tactics social media companies use to silently control speech without letting their users know they're being censored. Say something controversial or ask...
Reaffirming the Goals of the Internet and the Web
What are we doing here? It wasn't too long ago that one of the people responsible for deciding what kind of computers should be built believed "average people would...
