How YouTube Profits from Demonetized Videos Without Compensating Creators

YouTube is still profiting from videos that aren't showing ads, videos that have been un-monetized. However, YouTube doesn't reciprocate and compensate creators whose videos have become demonitized in any...

Something Fishy With Facebook Ads

NOTE: This is a post I wrote back in 2011, but one I hadn't published until now. Many ad features have changed on Facebook since I first wrote this,...

Heroku: the Facebook App Developer’s Big Boon

A few months ago, at the ExactTarget Connections Event, in September, I heard that Facebook was going to make building Facebook Applications easier and more accessible to "the average...

Science & Art: Opposites But Equally Essential

Art is the opposite of science. Science is about knowing the actual state of the world, making order out of the phenomenon around us. Art is the opposite. It’s...

Chat About Online Marketing on Discord

Looking for a place to chat about online marketing on Discord? Here's a channel that's dedicated to online marketing topics. Feel free to join and invite others.Use this link: https://discord.gg/mE8DSap  Not...

They Heard I was Giving Away Marketing Secrets

Savvy marketers come running when they hear there's a new Click Whisperer post. They can't resist visiting this blog because of all of the secrets I reveal. If you know...

SFN Group Wins ExactTarget’s Connections 2011 Best Mobile Campaign

  The company I work for, Massive Impressions, does the digital marketing for a recruiting and staffing company, SFN Group, headquartered in Fort Lauderdale, Florida. We work very closely with...

Copy and Paste Images in Facebook Without Saving

I just discovered you can copy and paste images in Facebook without saving them.  If you're into using Facebook, and use images when you comment on Posts, this is...

How Tagging QR Codes Means the Rebirth of Print

  Has Print Really Died? A few years ago advertisers moving towards digital lamented, “Print is dead.” People didn’t stop reading – it’s just that they started doing more of it...
Why Readership is Less than Circulation in a post-Covid world

Magazine Readership in a Post-Covid World

Print publications probably won't survive in a post-covid world. The way that magazine publishers calculate their value to advertisers is completely different today than it was last year. Publishers...