Chat About Online Marketing on Discord

Looking for a place to chat about online marketing on Discord? Here's a channel that's dedicated to online marketing topics. Feel free to join and invite others. Use this link: https://discord.gg/mE8DSap   Not...

Dowsing and Marketing Sincerity

Let's talk about something weird, dowsing, and how it illustrates the power of marketing sincerity. My father was telling me a story about dowser. A property owner hired a...

The Less Discussed Implications of Your Government Spying on You

Everyone has had their eyes opened recently to government spying,  the fact that our tax dollars have been being spent on snooping US citizens on US soil. It's caused...

The Value of a Buddy in a Web 2.0 World

Web 2.0 tools have enabled lone writers to become powerful solo publishing forces. These tools are almost too powerful: they allow sharing web content in an optimized fashion almost...

When does Content Marketing Storytelling Cross the Line into Lying?

Content Marketing Storytelling is a powerful means to get audience engagement. The problem with stories is that some of them aren't true. Some are fiction; completely made up. They're...

Untrusted? Get Ugly with your E-mail Designs.

Contrary to what you might think, recipients who get an e-mail from an unknown source are more likely to open it when it looks ugly before it's images are...

How The Trump Campaign Strategy Killed Ads

I'm going to tell you what was most significant about this election: how well the Trump Campaign Strategy did relative to the amount of money he spent. He's revealed...

Heroku: the Facebook App Developer’s Big Boon

A few months ago, at the ExactTarget Connections Event, in September, I heard that Facebook was going to make building Facebook Applications easier and more accessible to "the average...

Habituating the List – Why your boring posts are killing you.

The other day, someone I remember doing some web form/CGI programming for back in the mid-nineties, Jake Steingart, friended me on facebook. I hadn't spoken to him in many...

George Carlin on Advertising and Marketing: A Classic Routine

A funny standup routine from George Carlin about Advertising and Marketing