Chat About Online Marketing on Discord
Looking for a place to chat about online marketing on Discord? Here's a channel that's dedicated to online marketing topics. Feel free to join and invite others.Use this link...
SFN Group Wins ExactTarget’s Connections 2011 Best Mobile Campaign
The company I work for, Massive Impressions, does the digital marketing for a recruiting and staffing company, SFN Group, headquartered in Fort Lauderdale, Florida. We work very closely with...
Applying for a Position or Reaching Out to be a Vendor?
I've observed something I can't label as anything other than disappointing and genuinely confusing. I've had many applicants apply for "Social Media Marketer." I've had vendors contacting me offering...
When does Content Marketing Storytelling Cross the Line into Lying?
Content Marketing Storytelling is a powerful means to get audience engagement. The problem with stories is that some of them aren't true. Some are fiction; completely made up. They're...
Something Fishy With Facebook Ads
NOTE: This is a post I wrote back in 2011, but one I hadn't published until now. Many ad features have changed on Facebook since I first wrote this,...
Your Cellphone Really Doesn’t Have a Name : Another Silly Facebook Hoax
There have been a few fun Facebook hoaxes. One Facebook hoax that was spreading around last night got me, but soon thereafter I figured out what the real deal...
Everybody’s got a marketing opinion. Here’s my marketing opinion.
Many marketing pros like to share their marketing opinion. Here you'll hear mine. There's lots of advice floating around on the web about how to increase the impact of...
What is Web 3? There’s one clear, obvious answer.
What is a meaningful definition of Web 3?
Web 3.0 is an emerging stage in web evolution that involves the migration from co-dependency platforms to less limited self-publishing accelerated by...
Panhandler Whispers My Click
Upon exiting the highway, a local panhandler had effectively drawn my attention. It ended up with me shelling out what small change I had within arm's reach in the...
How New Media Made Old Media Kill Itself (and Made Trump Win)
Differences in the candidates didn't determine the winner of the 2016 Election.Instead, what you're doing right now did.The Growth of New Media Determined the Election of 2016
Changing media determined...