Residual Clicks: Clicks Past the Run Date
Sometimes you get a little more out of an online ad buy than you paid for. There can often be a trickle of traffic...
Science and Art are Opposites but Equally Essential
Art is the opposite of science. Science is about knowing the actual state of the world, making order out of the phenomenon around us....
The Value of a Buddy in a Web 2.0 World
Web 2.0 tools have enabled lone writers to become powerful solo publishing forces. These tools are almost too powerful: they allow sharing web content...
3 Ways They Tricked Us: Muting, and Unboosting, Shadowbanning and De-Ranking
Shadowbanning, Muting, Unboosting and De-Ranking are technology tactics social media companies use to silently control speech without letting their users know they're being censored....
Heroku: the Facebook App Developer’s Big Boon
A few months ago, at the ExactTarget Connections Event, in September, I heard that Facebook was going to make building Facebook Applications easier and...
Everybody’s got a marketing opinion. Here’s my marketing opinion.
Many marketing pros like to share their marketing opinion. Here you'll hear mine. There's lots of advice floating around on the web about how...
Can AI Understanding ART Give Machines a Soul?
Will robots make humans obsolete? Or instead, will artificial intelligence somehow gain a fondness for people? Will machines desire our company, our collaboration? Can...
Why make a Google+ Page and a Goo.gl shortened URL pointing to it?
Besides putting a +1 Button on your site, setting up a Google+ Page for both yourself and your business is also a REALLY, REALLY GOOD IDEA.
Live Alongside Spiders because Spiders Are Cool
Spiders get the bugs that bite us but that we can't see. Spiders are cool. Spiders are just another part of the bigger network...
The Less Discussed Implications of Your Government Spying on You
Everyone has had their eyes opened recently to government spying, the fact that our tax dollars have been being spent on snooping US citizens...
