The Less Discussed Implications of Your Government Spying on You
Everyone has had their eyes opened recently to government spying, the fact that our tax dollars have been being spent on snooping US citizens...
Magazine Readership in a Post-Covid World
Print publications and magazine readership probably won't survive in a post-covid world. The way that magazine publishers calculate their value to advertisers is completely...
Detect Fake News and Stop Fake News: Some Examples
You can detect fake news. You can stop fake news. Fake news is a term describing dishonest journalism, something that's always been around, something...
Residual Clicks: Clicks Past the Run Date
Sometimes you get a little more out of an online ad buy than you paid for. There can often be a trickle of traffic...
SFN Group Wins ExactTarget’s Connections 2011 Best Mobile Campaign
The company I work for, Massive Impressions, does the digital marketing for a recruiting and staffing company, SFN Group, headquartered in Fort Lauderdale, Florida....
Online Marketing 101 Required Viewing: “The First Follower”
I love this video. Thanks Derek Sivers.
Can AI Understanding ART Give Machines a Soul?
Will robots make humans obsolete? Or instead, will artificial intelligence somehow gain a fondness for people? Will machines desire our company, our collaboration? Can...
How Tagging QR Codes Means the Rebirth of Print
Has Print Really Died?
A few years ago advertisers moving towards digital lamented, “Print is dead.” People didn’t stop reading – it’s just that they...
3 Ways They Tricked Us: Muting, and Unboosting, Shadowbanning and De-Ranking
Shadowbanning, Muting, Unboosting and De-Ranking are technology tactics social media companies use to silently control speech without letting their users know they're being censored....
Online Marketing Tactics: The Good, The Bad and The Grey Area
Want to take risks in marketing? With great risks come great rewards. With digital technology there are always new online marketing tactics being discovered...
