Thinking about Minecraft
A true viral phenomenonEveryone dreams of their promotions "going viral", but most intended to don't. Why?
When a promotion goes viral it shows ROI orders...
10 Different Types of Fake Facebook Accounts
Fake Facebook Accounts are accounts people establish that aren't representative of them as a real person. Facebook intends for all of its users to...
Where Viral Falls Short
Something is viral when it numbers increase rapidly using its audience to propagate itself. The Wikipedia definition is a little more elaborate. I myself...
WordPress is so easy. That’s why we use it.
If I had to point to one thing that's the epitome of "Web 2.0" it's WordPress. No other tool makes it as easy for...
Untrusted? Get Ugly with your E-mail Designs.
Contrary to what you might think, recipients who get an e-mail from an unknown source are more likely to open it when it looks...
Online Marketing 101 Required Viewing: “The First Follower”
I love this video. Thanks Derek Sivers.
What the Google Keyword Tool Going Away Means for SEO Pros
I logged into the Google Keyword Tool this morning to get the search volumes for specific keywords I'm evaluating as part of an SEO...
How New Media Made Old Media Kill Itself (and Made Trump Win)
Differences in the candidates didn't determine the winner of the 2016 Election.Instead, what you're doing right now did.The Growth of New Media Determined the...
Something Fishy With Facebook Ads
NOTE: This is a post I wrote back in 2011, but one I hadn't published until now. Many ad features have changed on Facebook...
Magic Dollars
Stage magic and marketing are very similar. In both you’ve got an audience and your goal is to get them to believe something. In...
