The Unexpected BANG at the End of Your Online Ad Bucks: Where Residual Clicks...
My last post introduced the concept of what we at Massive Impressions have termed "Residual Clicks". It's a phenomenon we noticed after doing lead...
Bad Ads – Where Images and Copy in Ads Don’t Always Match
This Facebook ad is almost forgivable. It's image states "LEARN WEB CODE" but then the intro copy asks "Are you a Webmaster?". What kind...
Use an Email Signature in YOUR Emails
Email signatures are really important to include in your emails, yet often the most important people forget to use them. Forgetting to use email...
This is what happens when a website gets hacked.
This is what happens when a website gets hacked. It's not the end of the world, but there's work to be done.
I got hacked....
What the Google Keyword Tool Going Away Means for SEO Pros
I logged into the Google Keyword Tool this morning to get the search volumes for specific keywords I'm evaluating as part of an SEO...
Habituating the List – Why your boring posts are killing you.
The other day, someone I remember doing some web form/CGI programming for back in the mid-nineties, Jake Steingart, friended me on facebook. I hadn't...
Panhandler Whispers My Click
Upon exiting the highway, a local panhandler had effectively drawn my attention. It ended up with me shelling out what small change I had...
Applying for a Position or Reaching Out to be a Vendor?
I've observed something I can't label as anything other than disappointing and genuinely confusing. I've had many applicants apply for "Social Media Marketer." I've...
Live Alongside Spiders because Spiders Are Cool
Spiders get the bugs that bite us but that we can't see. Spiders are cool. Spiders are just another part of the bigger network...
Marketing Science is the Most Engaging Science
I'll go out on a limb and make the statement:Marketing is the most engaging science.Your lab is the market. Your reagents are people and...
