Magic Dollars

Stage magic and marketing are very similar. In both you’ve got an audience and your goal is to get them to believe something. In...

What the Google Keyword Tool Going Away Means for SEO Pros

I logged into the Google Keyword Tool this morning to get the search volumes for specific keywords I'm evaluating as part of an SEO...

This is what happens when a website gets hacked.

This is what happens when a website gets hacked. It's not the end of the world, but there's work to be done. I got hacked....

How New Media Made Old Media Kill Itself (and Made Trump Win)

Differences in the candidates didn't determine the winner of the 2016 Election.Instead, what you're doing right now did.The Growth of New Media Determined the...

WordPress is so easy. That’s why we use it.

 If I had to point to one thing that's the epitome of "Web 2.0" it's WordPress. No other tool makes it as easy for...

Thinking about Minecraft

  A true viral phenomenonEveryone dreams of their promotions "going viral", but most intended to don't. Why? When a promotion goes viral it shows ROI orders...

George Carlin on Advertising and Marketing: A Classic Routine

A funny standup routine from George Carlin about Advertising and Marketing

Untrusting Your Intuition: Trying Something You’ve Doubted

You've heard the axioms: Don't knock it until you've tried it. and How would you know if you haven't tried it. How do you expect to get results...

They Heard I was Giving Away Marketing Secrets

Savvy marketers come running when they hear there's a new Click Whisperer post. They can't resist visiting this blog because of all of the...
Applying for a position? Here's a critical tip.

Applying for a Position or Reaching Out to be a Vendor?

I've observed something I can't label as anything other than disappointing and genuinely confusing.  I've had many applicants apply for "Social Media Marketer." I've...